HRB: Blue Ocean Strategy
Module 06, Online Discussion HBR: Blue Ocean Strategy
This is a TurnItIn proctored.
Dear International Strategic Management Executives:
Please read the following Harvard Business Review Article:
Blue Ocean Strategy
by W. Chan Kim and Renee Mauborgne (
OCTOBER 2004
Please, answer following questions:
1. Executive Summary for THIS article.
2. Which are the three most CRITICAL ISSUES of THIS article? Please explain why? and analyze, and discuss in great detail
3. Which are the three most relevant LESSONS LEARNED of THIS article? Please explain why? and analyze, and discuss in great detail
4. Which are the three most important BEST PRACTICES of THIS article? Please explain why? and analyze, and discuss in great detail
5. How can you relate THIS article with the TOPICS COVERED in class? Please explain, analyze, and discuss in great detail
6. Do you see any alignment of the concepts described in THIS article with the class concepts reviewed in class? Which are those alignments and misalignments? Why? Please explain, analyze, and discuss in great detail
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