Discussion Questions

Discussion 1:  

 

From the e-Activity, determine whether stock prices are affected more by long-term or short-term performance. Provide one (1) example of the effect that supports your claim.

 

 * From the scenario, value a share of TFCbs stock using a growth model method and compare that value to the current trading price of a share of TFC. Determine whether the stock is undervalued or overvalued. Provide a rationale for your response.

 

Discussion 2:   Identify and briefly describe the biggest competitor for your business. Think about their approach to marketing. (juice business)

 

Outline the value your product brings to your customers and how they will benefit (what problem is your product solving).

 

What would be your marketing strategy to reach your customers?