ASSIGNMENT 1: SOCIAL PERFORMANCE OF ORGANIZATIONS
According to the textbook, the current world economy is increasingly becoming integrated and interdependent; as a result, the relationship between business and society is becoming more complex. Please choose ONE of the following companies to research for this assignment or you may choose to write about the company you currently work for.
BUS475 Company List
Tesla
Wells Fargo
Hilton Hotels
Coca-Cola
Progressive Insurance
L’Oreal Personal Care Products
Uber
Kroger’s Grocery
Nike
Northrop Grumman Corporation
Starbucks
Prepare and present a video that is a maximum of three to five (3-5) minutes OR write a two to four (2-4) page paper in which you:
1. Specify the nature, structure, and types of products or services of your company, and identify two (2) key factors in the organization’s external environment that can affect its success (i.e. competition, economy, weather, technology).
2. Suggest 2-3 ways in which the primary stakeholders (i.e. employees, consumers, suppliers, stockholder) can influence the organization’s profitability.
3. Specify one (1) controversial corporate social responsibility concern associated with your company.
4. Submit a reference page with at least three (3) quality references that you have used for this presentation / paper.
